SEE IT, TOUCH IT, TRY IT ON, TAKE IT HOME, LOVE IT!
The first stand-alone annascholz store opened its doors in Berlin on July 31st, 2010 with Anna there in person, toasting the grand opening and sharing her style secrets.
Coinciding with the 15-year anniversary of the annascholz brand, this new shop really represents the ultimate Anna Scholz shopping experience.
SURROUND YOURSELF WITH STYLE
Not only will the boutique be jam-packed with the new Autumn-Winter 2010 collection, but Anna has brought her design flair to the shop’s interior as well.
Get ready to be wowed by the long gold bar seating benches. Give a twirl in front of the suspended mirror in the opulent changing room with its eye-popping lime green flocked wallpaper. View the bold hues and prints of Anna’s collections in their full glory against a colour scheme of taupe and gold with fresh citrus accents. Take home a much-coveted glossy lime green shopping bag—exclusive to the shop!
“My aim was always to make curvy women enjoy shopping and trying on clothes again,” says Anna. “I hope the shop will be able to give them the ultimate shopping experience.”
We are delighted to be working with our wonderful partners Dirk Jacoby and Karin and Alfred Warburg who comprise the Berlin-based Respectmen. They bring 20 years of retail experience to the launch of the new store. Already big fans of the Anna Scholz brand, they were thrilled to secure the amazing Hackesche Höfe shop location. We all felt that this was a wonderful location, a wonderful opportunity and now we have a wonderful shop.
