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Anna Scholz For Sheego

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We’re really thrilled to announce the launch of Anna’s third collection in collaboration with the German brand Sheego. Anna has loved offering her unique signature style and prints again this season.  The amazing Laura …

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Spotted: Ashley Graham

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How incredible does Ashley Graham look in our Horse Print Co-Ord Set? The skirt, top and jacket are available in the sale right now. She's teamed this look up with Anna's Net Mesh …

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American Beauty

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You may be familiar with the following image from the film American beauty. Photographer Carey Fruth has recreated the famous scene to set out to prove that the "American beauty" …

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Grey Is The New Black

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Diversity of shape is a topic that we talk and read about increasingly when it comes to fashion and the use of plus size models in photo shoots. Interestingly we …

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Upcoming Plus Size Fashion Events

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The plus size market is finally making an impact in the fashion world, and it’s definitely not a moment too soon. Here is a quick run-down of some of the most …

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Invasion Of The Smartphone

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The proportion of UK adults with a smartphone in the UK is 61% (Ofcom facts and figures) which means over half of us have a smartphone that we’re attached to. …

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In the press: Ellements Magazine

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Our gold sequin jacquard dress was spotted in the recent issue of magazine  Ellements. The editoral shoot had slight circus feel and we love how both the whole shoot and …

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#ImNoAngel

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Last Year Victoria’s Secret produced an advertising campaign that featured one specific body type which they called ‘the perfect body.’  The campaign slogan was changed soon after launch when a …

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Do Plus Size models Sell more??

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Attention shoppers! Adore me, a New-York based lingerie company has found that plus size brunette models are more likely to sell their underwear than slimmer and blonde models. Consumer responses to …

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Our guide to the top 10 Plus size models to watch out for in 2015

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The last few years we have seen the Plus size industry grow from strength to strength. Plus size models have made a huge impact on the industry on and off …

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